THE AIM

Huit’s organic growth began to plateau, so turned to Facebook to help drive awareness of its products and reach new potential customers. Hiut Denim knew that its customers, inspired by the brand’s story, are extremely loyal — so wanted to find more people just like them.

THE RESULTS EXPLAINED

5 x ROI
Beating any other Advertising channel

40%
increase on daily turnover

20-40%
monthly growth, year on year

THE STRATEGY

Video and visually compelling adverts were targeted towards Custom Audiences. The audiences were built from its existing customer base – filtered by interests and locations, and focussed upon driving traffic to their site.

Lookalike audience where then created to find even more people on Facebook who were similar to its existing customers with A/B testing to optimise the highest performing ads for its target audience.

THE RESULTS EXPLAINED

Since beginning the Facebook campaign in 2016, Huit have received 5X increase on their advertising spend with a 20% monthly growth year or year!

WE’D LOVE TO DO THE SAME FOR YOU

CONTACT US NOW